Interview: Nick Mir of Snow Ridge

Snow Ridge logoCyndy Sisto and Nick Mir have worked in the ski business in Central NY for decades.

In 2015, the mother and son team bought Snow Ridge on the eastern edge of the Tug Hill Plateau and have been working to take the ski area to the next level. This summer the resort has been especially busy hosting annual events like the Lovely Time Music and Arts Festival and the TugMudDare Run. A new disc golf course and skate bowl has been built, and recently the resort announced new mountain bike trails.

We tracked down Nick to learn more about him, work done this off season and plans for the ski area.

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Snow Ridge Rail Jam 2021

Over the past few weeks the park scene momentum has really been building in Upstate NY. Peak‘n Peak has been firing off rail jams all year, Bristol’s Delforte Jam was another huge success and Hunt Hollows Berms, Bruises and Brews was all time.

The pinnacle of this stoke was last weekend at the Snow Ridge Postseason Park Jam hosted by Flower Skate Shop.

Social media was blowing up about this event, as riders across the state declared their entry into the contest. It was a no-brainer, 20 bucks to lap the magic carpet, throwdown in a sick park and hang with the homies. Sign me up.

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Snow Ridge: A Day at The Beach

This year I’ve really come to appreciate Snow Ridge. I was already a big fan, but this year I really got to know the hill. I’ve been fortunate over the years to ride with some well versed locals and even Nick Mir himself, but this year I explored on my own.

I went deeper into the Snow Pocket than ever before and like Thoreau on a snowboard, came out a new man. All that sweet powder I rode earlier in the season was now part of a deep base. When Snow Ridge announced its pond skim for Sunday, I called Alex and he grabbed his towel. With temperatures in the upper 50’s we headed to the beach. The sun was already blistering when we were gearing up in the lot.

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