A year ago, the eastern ski community didn’t really know Matthew Bramble — aka Skiology Matt. Then, in October of 2018, he launched a Facebook group called Northeast Winter Weather and Ski Conditions. NWWSC is different than other weather sources. Beyond weather forecasts, Matthew synthesizes weather information to predict ski conditions.
The group serves many northeast skiers and riders, with information they can easily use to make decisions. The group quickly gained popularity, gaining more than 3000 fans, organically, over the course of one season. We asked Matthew about his motivations and plans for the future.
NYSkiBlog began in 2008 as a personal blog about adventure in the Adirondacks. At that time, the site focused much of it’s energy and content on trip reports, conditions and improvements at Gore Mountain. While our focus and audience has expanded beyond these roots, they run deep. We estimate that nearly one-third of our audience calls Gore home, and Gore threads posted in our forums still generate a lot of interest and discussion.
