The sticker is modeled after one of the most iconic images in skiing: a rectangle with two lines of elegant, efficient text offset by white and red: “Mad River Glen: Ski It If You Can’t Ski Hickory.”
When I first saw one, I chuckled at the different possible meanings presented by both the original and the parody. Like too many New York State skiers, though, I continued driving right past Hickory Ski Center on my way to Gore for years without much consideration for the mysterious mountain in Warrensburg.