ICE v Electric: Cost and Emissions

Ford should experiment with selling them directly. Gouging like that may be legal.. It's their business do as you will but their should be repercussions. Hopefully Ford cuts them out of the lightening market.
If Ford corporate gets someone to pay attention to the Lightning online forums, they will find out pretty quickly which dealers are adding ridiculous mark ups. Those dealers could find that they don't get any more Lightnings if the forum points them out.

Also depends on what price is charged for people who had put down a deposit a while back, compared to someone who only recently deciding a Lightning was of interest.
 
It's their business do as you will but their should be repercussions.
There will be. If nothing else people won't forget. Ford is all over these guys but there's really nothing they can ddo due to dealer agreements, etc. The "S" in MSRP is for suggested and there's nothing a manufacturer can do about that, other than, as you mentioned, make it impossible for these bad apples not to get trucks anymore. That they can and will do. That said, if it's a major dealer Ford won't touch them as they make them too much money.
 
Anyone remember the International Harvester Scout?

May 11, 2022

Learned about the announcement at the end of this towing test video. The load being towed was an old Scout. The tester was pretty impressed by the R1T.

 
The answer to more batteries? More batteries! Ziggy will be heavy AF too, be careful toppling him over. I can imagine videos of diesel trucks giving him a tour around the parking garage with a tow strap.
 
Last edited:
Back
Top