ABasin Conditions

Now we might know where some of the billion$ went...
 
It makes a big difference in the near future that Alan Henceroth was asked to stay as GM.

" . . .
The cache of the place is clear, is my point here. Alterra lassoed another prize steer. Now the question is: will they nurture it into a ribbon-winning show animal, or turn it into hamburgers?

That commitment to an authentic A-Basin seemed to be condition of the sale. “A-Basin has a long-time and loyal following among skiers and riders in Colorado, and we care deeply about the culture of A-Basin that brings them back,” said Arapahoe Basin COO Alan Henceroth. “We have worked with Alterra Mountain Company since 2019 when we joined the Ikon Pass community,
and we have every faith that Alterra is committed to helping us maintain A-Basin’s authenticity.” (Emphasis mine [Stuart W].)

Which is a great thing to say, but press release quotes, fact-checked and rewritten, as they often are, by anyone in the building with a title above “lunchroom seating-chart organizer,” can be hollow. So I checked in with Win Smith, former owner of Sugarbush, who expressed similar sentiments when he sold his life’s work to Alterra in 2019, and asked him, “Did Alterra do what they promised and retain Sugarbush's essential character? Do you trust them to do the same with A-Basin?”

Win, in response: “Yes. They have not inserted anyone into Sugarbush. The team that worked for me is running Sugarbush. They do not micromanage and have kept our brand intact. They are now giving Sugarbush good capital to continue making improvements. At least five to six employees have received promotions. Notably, Amber Broadaway, who worked for me, is now the COO of Solitude. Any changes are the result of local management and not dictums from Denver. That said, they expect results, as did I. [Arapahoe Basin is] a great fit for Alterra, and Alan Henceroth is a very good leader.”
. . ."
 
Now we might know where some of the billion$ went...
On Groundhog Day SAM weighed in on KSL’s infusion of funds but didn’t mention Arapahoe Basin when the article came out days before Alterra announced their purchase.
 
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